If you run a painting business, then chances are you try to market your services in some way. However, trying to focus on completing painting jobs, juggling a team, and making sure the marketing is bringing in more clientele, can be overwhelming. With the help of professional painter marketing from a reputable agency, you can focus on what you do best. According to Statista, the global paint and coating industry is expected to reach a market value of 235 billion U.S. dollars by 2029. This means there are plenty of painting companies customers can choose from when they’re in need of painting services. Knowing what customers look for in a painting service, can help you stay ahead of the competition. Here are three things they consider.
Licensing and Insurance
The first thing people check for is the proper licensing and insurance. Liability insurance is the minimum requirement for a company to enter a home. This will ensure that any damage that might occur while a painting company is working on a home is covered. It will also cover the painter if they get hurt on the job. Without liability insurance, the homeowner might be held responsible if something goes wrong in their home.
Good Reviews
The second thing people consider is a painting company’s reviews. Homeowners take a lot of pride in their homes so good reviews go a long way. They will most likely look at a few different companies and compare their reviews to see which one people have better experiences with. If they see any a handful of bad reviews, they may look elsewhere. A lot of positive reviews indicate to a customer that a company is safe to use for services.
Extensive Experience
Experience is important when it comes to individuals who are hired to work on a project in a home. People want whoever they hire to have enough experience to get the job done right the first time. It’s common for customers to ask a company how long they’ve been in business and some examples of the work they’ve done.
When choosing the right painting service, people consider many things, from experience to qualifications. When you hire a painter marketing company, you won’t have to worry about marketing your business while running things. You can focus on your employees and your clientele. A marketing agency can help you take care of SEO, PPC, social media, and more. Contact us today at Painter Marketing Pros for reliable marketing services that will grow your business!